Free trade by Sony
The so-called grey market is a product of the supply/demand system that is the basis for free markets.
So why the hoo har? Why is Sony upset that people are selling their Playstation 3s onto other people?
Sony should consider whether, despite the production problems of global launches, it really ought to restrict sales in one location so as to build up market hype. I don't think it should be forced to sell its products simultaneously everywhere, but when this course of action leads to eager Europeans purchasing Japanese devices, there should be no faux surprise.
It is the same with earlier releases of DVDs and cinema releases in the US. And some studios have started making simultaneous releases for this reason.
I am delighted by this 'people-power' exerted by non-malicious market influence!
So why the hoo har? Why is Sony upset that people are selling their Playstation 3s onto other people?
Sony should consider whether, despite the production problems of global launches, it really ought to restrict sales in one location so as to build up market hype. I don't think it should be forced to sell its products simultaneously everywhere, but when this course of action leads to eager Europeans purchasing Japanese devices, there should be no faux surprise.
It is the same with earlier releases of DVDs and cinema releases in the US. And some studios have started making simultaneous releases for this reason.
I am delighted by this 'people-power' exerted by non-malicious market influence!